The power of the placebo effect - Emma Bryce

View full lesson: http://ed.ted.com/lessons/the-power-of-the-placebo-effect-emma-bryce The placebo effect is an unexplained phenomenon wherein drugs, treatments, and therapies that aren’t supposed to have an effect — and are often fake — miraculously make people feel better. What’s going on? Emma Bryce dives into the mystery of placebos’ bizarre benefits. Lesson by Emma Bryce, animation by Globizco.