Game-changer alert! As of July 10, 2025, your Instagram posts could now appear in Google Search. Public content from business or creator accounts just broke through the platform's walls. It’s a whole new visibility frontier. What’s changing Instagram now allows search engines like Google—and even Bing—to index public photos, videos, carousels, and Reels from professional accounts (business or creator) for users aged 18+, making them discoverable beyond the app. This content may show up directly in search results, even outside Instagram. Why it matters: - Boosts your organic reach beyond Instagram - Puts your content in front of n